Change or Die
Friday, December 15th, 2006http://www.fastcompany.com/magazine/94/open_change-or-die.html Kotter has hit on a crucial insight. “Behavior change happens mostly by speaking to people’s feelings,” he says. “This is true even in organizations that are very focused on analysis and quantitative measurement, even among people who think of themselves as smart in an MBA sense. In highly successful change efforts, people find ways to [...]